Hello! I’m back with another instalment of “Women in Bloom”, the blog series where I profile an Australian woman in business who is blooming and following her small business dreams.
The businesses profiled will be as diverse and unique as the women themselves, but you will hear common themes in their stories. Following passions, discovering talents and taking “leaps” are all common with women who start small businesses. Women also excel at forming partnerships and working collaboratively with other women. I believe that women are natural networkers and nurturers of friendships, and these skills can be your best tools in building a small business.
Today, I’m excited to introduce you to Helena Kolenbet, who owns a Le-Vel direct selling business. Helena is based in Brisbane, Queensland and is quickly growing her Le-Vel sales team together with her husband.
I first met Helena back when we were both working as lawyers in 2007. Since then, we’ve both had kids and now live in the same suburb. Isn’t it funny how life turns out?
Without further ado, let’s get to know Helena Kolenbet.
Can you share the story of why you started your business?
Through my life I was told that if I studied hard, went through University, got a secure job, then I would be successful. I did all those things, got my law degree and started practising as a lawyer. It wasn’t long into my career that I found it wasn’t all it cracked up to be. There was a phenomenal amount of stress involved with what I did, and particularly after becoming a Mum, I knew that it was impossible for me to find the balance between being the Mum I wanted to be and the employee that I needed to be to do my job properly.
So, after 12 years of giving being a lawyer a good hard crack, I knew that I wanted to throw in the towel, the big question was what was I going to do?!
We started our Le-Vel business after a series of interesting events (a story for another time!) and an extensive amount of research into the industry that the business operated. By the time I started (in conjunction with my husband), I knew that firstly, we wanted to do something that was going to truly help people and secondly, we wanted to ‘future proof’ ourselves – after all, in the wise words of Jim Rohn – profits are always better than wages.
As a company, Le-Vel operates in the direct sales space. This means that the company takes care of everything for us, including all the product research and development, branding, marketing material, websites, packaging, distribution facilities etc. As such, we simply don’t have the expenses that many traditional business structures require – no rent, no employees, no holding costs of having to keep stock, no deliverables. It is essentially a turn key business that required very minimal upfront investment. Those were the main reasons why it was a ‘no brainer’ for me.
When did you start your small business?
We started promoting Le-Vel products in April 2016, but after having other experience of business in the health and wellness industry. Once we experienced Le-Vel as a product for ourselves, we knew that these products and therefore, the business, would be a game-changer.
Tell us more about the services you offer.
Le-Vel is a product–based company which operates in the health and wellness space. It’s main product is called ‘Thrive’ – a 3-step nutritional system that is designed to fill the nutritional gaps in our bodies. Unfortunately, in this day and age, despite how well we may eat, we simply are not getting the right amount of nutrition into our bodies. We also have the world’s first ‘wearable nutrition’ – a patent – pending method of delivering the nutrition directly into the blood-stream through the skin.
After using Thrive, many of our customers have experienced more energy, improved moods, appetite control, better digestion and gut health, calming of general aches and discomforts, mental clarity and better sleep. Isn’t it amazing what the right nutrition can do for our bodies?! Le-Vel currently have almost 930,000 likes on its Facebook Page which is also filled with thousands of voluntary testimonials on how the product has helped every day people to feel better – you can check it out here. https://www.facebook.com/LevelBrands/
I suppose there is another major service that Le-Vel offers – that is the ability to start your own business with very little outlay. It is the true definition of a home-based business. No demonstrations, no time away from family. It is the perfect side-business for busy people.
If you had to name one activity that “lights you up” in your business, what would that be?
When I receive a message or phone call to thank me for introducing a person to this product. I know it sounds cliché, but this product really changes lives.
What’s your #1 tip for those just launching their business?
I have a few tips (lucky Carolyn is patient with me!)
- Do your research and find what is right for you.
- Think hard not only about your gifts and talents, but also how much time, effort and focus you can dedicate to running your business.
- Find a mentor – someone who you can bounce ideas off and who will give you the honest truth.
- Invest in personal development. Life is full of ups and downs – add to it the enormous pressure of launching and running your own business. Make sure your ‘self-love’ tank is full at all times. If you are running on empty, you’ll have nothing left to give.
What exciting new products or services are you working on at the moment?
Again what I love about Le-Vel is that this is what they do. We have just recently launched our Nootropics supplement. For those of you who (like me before the launch) have no idea what Nootropics is, here is a brief explanation – Nootropics is a supplement which specifically enhances or improves the user’s cognitive abilities. They are used to boost cognition, intelligence, concentration, motivation, memory and attention.
I’ve just received my personal order, so whilst I cannot profess to be any smarter yet, definitely watch this space!
Do you have any offers you’d like to share with my readers?
Absolutely. I’ll happily offer a free sample of the Thrive 3-step nutrition and 10% off a product order.
A word from Carolyn…
Thanks so much Helena for letting us know a little bit more about you and your small business journey. We hope you continue to enjoy building your Le-Vel team and working in an industry you are clearly very passionate about.
You can get in touch with Helena Kolenbet here:
For more information, PM Helena on Facebook (@HelenaKolenbet), call or text her on 0411855081 or email her at firstname.lastname@example.org
You can also check out our website at www.GlebKolenbet.le-vel.com